Not only your work but your sharing of lessons learned through the initial stages of the virtual office culture can benefit the rest of us who work with partners around the globe. You make excellent points in this announcement. What I'd add is that the potential for lag and lapses can indeed only be partially anticipated, but commitment and creativity will hopefully carry the day. Best of luck to all the players in the Crayon virtual family now and in the future.
Michael Allison
· 2 years ago
I can't wait to see what comes out of Crayon next. Good luck!
Now you've got that Bowie song stuck in my head...
Scott Schablow
· 2 years ago
As you well know, in this business the only constant is change. I have always thought (and still do) that your vision is sound, viable and innovative. Young companies always go through (and grow through) many organizational iterations. You'll be stronger for it!
Karl Long
· 2 years ago
I think it sounds like great positioning for you guys and a it's refreshing to see a company do it in an open and conversational way.
If I had any advice it would be focus on measuring and talking about results. Document a few success stories, help clients visualize their success with you. You guys are at the bleeding edge and few people in big companies can comprehend what is happening out there, so the more you can put into terms they understand the better.
Also one lesson from working in a bleeding edge consultancy is invest in developing, building and marketing some of your own tools. You are facing challenges that require new tools, so take this opportunity to build and share some. If some other consultancies i've worked with had done that they may have still been around today :-)
Cheers,
Karl
AdPuppet
· 2 years ago
Regardless of what's on the W-2 form, it's good to see this network of crayon-wielding powerhouses will continue the new media charge.
Simon Young
· 2 years ago
Joseph, that is a fantastic and inspiring post. Thank you (all) for being transparent and courageous and innovative. May 2008 be an alarmingly prosperous year for you.
Matthew Snodgrass
· 2 years ago
Best of luck as you reshape the company. -Matt
gree ter
· 2 years ago
doesn't sound good. 1/3 of the company leaves in one week. oops.
Andy
· 2 years ago
Yeah ... when the CEO leaves that's gotta be a serious problem. Or maybe he was the problem? Losing a social media guru like CC and your CCO is potentially fatal though, no?
Joseph Jaffe
· 2 years ago
@gree ter and @Andy - as my post mentions, we hope to continue working with Steve and CC as opportunities present themselves.
We are a company, constantly learning and evolving. We will continue to experiment, make mistakes and learn from them.
We believe that the vision is sound and this path is the right one. However, time will tell whether these changes and decisions were the right ones or not.
David Armano
· 2 years ago
Joseph and team,
At times like this, I always think about the infinite wisdom my Mom would offer in her own special way. In this case she would probably say that "you can't make egg salad without eggs". Mom was always screwing up sayings. She probably meant to say, "you can't make an omlette without breaking a few eggs".
Either way, I know you'll make it. Execution is often the toughest part of any business, but with the right amount of passion and a shared set of goals and values anything is possible.
Best of luck in this next phase of crayon. And be sure to make plenty of egg salad. ;-)
Max Kalehoff
· 2 years ago
Good luck Joe and Greg in this next phase. Startups are tough. Let me know if there's anything I can do to support. Max
Derek Mehraban
· 2 years ago
Joseph and Crayon! As Leo Burnett says, reach for the stars and you may not always reach them, but you won't end up w/ a handfull of dirt. Or something along those lines.
I understand about starting a business, as Ingenex is just a year and a half old. Of course I did not do it with as many people as you. So with people come overhead, etc.
I am confident Crayon will set it's course straight and continue to help it's clients accomplish great things. I can only imagine the people and companies you have helped since starting Crayon. And the buzz and awareness you have created around New Marketing helps us all.
All the best!
Eden Spodek
· 2 years ago
Inquiring minds want to know... Will crayon continue to have a presence in Second Life?
roger
· 2 years ago
You guys are pathetic. Aftyer all the hoopla I've heard around jaffe, this is the best you can do..anemic web 2.0 blathering on one of the ugliest, least immersive we sites I've ever seen. You guys are NOt going to make it . Sorry.
Jeff Giesener/Disruption Tour
· 2 years ago
Joseph, Greg, and Scott,
Business is all about the bounce. Trust me as you know we sat just a few months ago and discussed just this point. There are always people to point fingers at faiure but entreprenuring isn't about spending time thinking about failure it is ALL about learning the lessons that come out of the try and the do. I also want you to know and see that there is always a light that will guide your path and a hand to help you when you ask.
Joseph, may you celebrate the New Year with new inspiration and good feelings of hope and prosperity.
Jeffery
Lee
· 2 years ago
what a surprise.
when crayon finally crumbles, there's always the option of sticking with podcasting-for-iphones?
frank shorter
· 2 years ago
things must be really bad .. for someone who always has a lot to say .. no blogging on jaffejuice in over a week .. no new across the sound .. has the man behind all the ideas swallowed a little bit of his pride and maybe his rampant arrogance been tempered by the recent turn of events?
Joseph Jaffe
· 2 years ago
@frank - I did upload a new episode of ATS on Monday, but haven't blogged in ages. You are correct.
I am trying to get back into the swing of things tho'
I agree with your model, in fact we are too a new model marketing services company and have learnt the same lesson. Best of luck and if you are ever in London please do drop in for a tea/coffee!
All Comments
"miscalculated how long a lag there can be between pitching, winning an assignment, and getting the first payment in."
Once we accomplished managing this hurtle the pressure eased.
Best of luck!
Mike
www.grassshackroad.com
Best of luck to all the players in the Crayon virtual family now and in the future.
Now you've got that Bowie song stuck in my head...
If I had any advice it would be focus on measuring and talking about results. Document a few success stories, help clients visualize their success with you. You guys are at the bleeding edge and few people in big companies can comprehend what is happening out there, so the more you can put into terms they understand the better.
Also one lesson from working in a bleeding edge consultancy is invest in developing, building and marketing some of your own tools. You are facing challenges that require new tools, so take this opportunity to build and share some. If some other consultancies i've worked with had done that they may have still been around today :-)
Cheers,
Karl
-Matt
We are a company, constantly learning and evolving. We will continue to experiment, make mistakes and learn from them.
We believe that the vision is sound and this path is the right one. However, time will tell whether these changes and decisions were the right ones or not.
At times like this, I always think about the infinite wisdom my Mom would offer in her own special way. In this case she would probably say that "you can't make egg salad without eggs". Mom was always screwing up sayings. She probably meant to say, "you can't make an omlette without breaking a few eggs".
Either way, I know you'll make it. Execution is often the toughest part of any business, but with the right amount of passion and a shared set of goals and values anything is possible.
Best of luck in this next phase of crayon. And be sure to make plenty of egg salad. ;-)
Max
I understand about starting a business, as Ingenex is just a year and a half old. Of course I did not do it with as many people as you. So with people come overhead, etc.
I am confident Crayon will set it's course straight and continue to help it's clients accomplish great things. I can only imagine the people and companies you have helped since starting Crayon. And the buzz and awareness you have created around New Marketing helps us all.
All the best!
Will crayon continue to have a presence in Second Life?
Joseph, Greg, and Scott,
Business is all about the bounce. Trust me as you know we sat just a few months ago and discussed just this point. There are always people to point fingers at faiure but entreprenuring isn't about spending time thinking about failure it is ALL about learning the lessons that come out of the try and the do. I also want you to know and see that there is always a light that will guide your path and a hand to help you when you ask.
Joseph, may you celebrate the New Year with new inspiration and good feelings of hope and prosperity.
Jeffery
when crayon finally crumbles, there's always the option of sticking with podcasting-for-iphones?
I am trying to get back into the swing of things tho'
http://www.jaffejuice.com/2007/09/reflections-f...
http://www.acrossthesound.net/2007/09/ats-91---...
Duncan